Archive for January, 2013

Title: Huawei Places Third in Smartphone Race in Q4

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Huawei, for the first time, is running third in the global Smartphone race.

The Chinese telecommunications company has left Nokia, Research In Motion and HTC in the dust although it is not even close to catching the No. 1 of No. 2 companies — Samsung and Apple.

Huawei shipped 10.8 million Smartphones in the fourth quarter, giving the company a 4.9 percent market share behind Samsung which shipped nearly 64 million devices for a 29 percent share and Apple with nearly 48 million iPhones shipped for a 21.8 percent share, according to researcher International Data Corp.

Fourth place was nabbed by Sony which shipped 9.8 million Smartphones for a 4.5 percent share while ZTE, which rounds out the Top 5, shipped 9.5 million units for a 4.3 percent share.

IDC estimated nearly 713 million Smartphones were shipped globally last year, a 44 percent increase from 2011.

“The high-growth smartphone market, though dominated by Samsung and Apple, still presents ample opportunities for challengers,” Kevin Restivo, senior research analyst with IDC’s Worldwide Quarterly Mobile Phone Tracker, said in a press release. http://www.idc.com/getdoc.jsp?containerId=prUS23916413#.UQSKz1SmDdD   ”Vendors with unique market advantages, such as lower-cost devices, can rapidly gain market share, especially in emerging markets. A good example is Huawei, which overtook LG as a Top 5 vendor in the overall mobile phone market and passed HTC to become a Top 5 Smartphone vendor.”

To break out of the bottom half of the top 10, Huawei covered both the mass market with its simple and inexpensive Smartphones and the high-end of the market with its Ascend-branded product line.

“Along the way, the company has demonstrated its innovative skills, having released the world’s thinnest (6.68 mm) Smartphone last year, the Ascend P1, and this year it announced the upcoming Ascend Mate, the first Smartphone with a 6.1-inch display,” IDC said. “At the same time, Huawei has brought its own software innovations, including Magic Touch, Guiding Wizard, Smart Reading, and Floating Windows.”

 

Top Five Smartphone Vendors, Shipments, and Market Share, Q4 2012 (Units in Millions)

Vendor

4Q12 Unit Shipments

4Q12 Market Share

4Q11 Unit Shipments

4Q11 Market Share

Year-over-Year Change

1. Samsung

63.7

29.0%

36.2

22.5%

76.0%

2. Apple

47.8

21.8%

37.0

23.0%

29.2%

3. Huawei

10.8

4.9%

5.7

3.5%

89.5%

4. Sony

9.8

4.5%

6.3

3.9%

55.6%

5. ZTE

9.5

4.3%

6.4

4.0%

48.4%

Others

77.8

35.5%

69.2

43.1%

12.4%

Total

219.4

100.0%

160.8

100.0%

36.4%

 

Source: IDC Worldwide Mobile Phone Tracker, January 24, 2013

 

The Top 5 Smartphone vendors for 2012 are: Samsung 215.8 million Smartphones shipped for a 30.3 percent share of the market. Runner-up Apple shipped 135.9 million units to take 19.1 percent of the market. Nokia was third with 35.1 million devices shipped and a 4.9 percent share of the market. HTC and RIM, which placed fourth and fifth respectfully, each sold 32.5 million of the handsets for a 4.6 percent share of the market last read

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Huawei Places Third in Smartphone Race in Q4

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Title: Google: New Image Search Increases Clicks To Sites

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Google announced the launch of a new format for its Image Search. If you’re not already seeing it, you should within the next few days as it continues to roll out.

The new design displays the image’s metdata below the image in the search results, rather than taking users to a separate landing page. Frankly, this is probably something Google should have done a long time ago. Additionally, the title of the page, the domain name, and the image size are feature more prominently.

“People looking for images on Google often want to browse through many images, looking both at the images and their metadata (detailed information about the images). Based on feedback from both users and webmasters, we redesigned Google Images to provide a better search experience,” says associate product manager Hongyi Li. “In the next few days, you’ll see image results displayed in an inline panel so it’s faster, more beautiful, and more reliable. You will be able to quickly flip through a set of images by using the keyboard. If you want to go back to browsing other search results, just scroll down and pick up right where you left off.”

According to Google, the changes will benefit webmasters, as the company claims that in internal testing, it has seen a net increase in the average click-through rate to the hosting site. This is attributed to how the domain name now being clickable and a button they’ve added to visit the page the image is hosted on.

“This means that there are now four clickable targets to the source page instead of just two,” says Li.

Source pages will no longer load an iFrame in the background of the image detail view, which makes the image-browsing experience faster. Again, Google probably should have done this a long time ago, especially considering the emphasis they’ve been putting on speeding up the user experience in recent years. Google says the move reduces the load on the source site’s servers, and improves the accuracy of metrics like page views.

Image search query data will continue to be available in Top Search Queries in Webmaster Tools.

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Title: SEOmoz’s Acquisition Spree Culminates With AudienceWise

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SEOmoz announced that it has acquired AudienceWise, as the latest in a spree of acquisitions kicked off by an $18 million round of funding the company received last year from The Foundry Group and Ignition Partners. Other acquisitions have included Followerwonk and GetListed.

“AudienceWise marks the culmination of our acquisition spree for this year,” SEOmoz CEO Rand Fishkin tells WebProNews. “Moving forward in 2013, our focus will be on accelerating our product roadmap and leveraging all the resources we’ve acquired over the last five months. The remainder of 2013 will be dedicated to putting our money where our mouth is: investing in our foundations, and ramping up our product offerings to SEOmoz’s 20,000+ users and our 300,000+ online community members.”

AudienceWise was a company specializing in audience development consulting for publishers and e-commerce sites, but its team will now be integrated into SEOmoz’s as a talent acquisition, though SEOmoz does say it will incorporate some of AudienceWise’s technical processes, strategy and products into the Moz toolkit.

“The main motivators for acquiring AudienceWise are the brains behind the operation, Matthew Brown and Tim Resnik,” says Fishkin. “Matt and Tim are joining Moz to help us scale our in-house marketing and grow our product expertise. Both have built software products in the past (Matt worked with Marshall on SearchCLU, Tim on an online poker subscription service) and have tremendous depth of knowledge in the fields of both inbound and paid marketing.”

“We have a lot of phenomenal talent at SEOmoz, but only a few of us are deep into the fields of SEO, social media, content marketing, email, CRO, etc.,” he adds. “Matt and Tim are here to help serve as mentors and as internal consultant experts to our entire team, a role that I’ve been far too busy to fill effectively over the last 18 months.”

From the sound of it, SEOmoz users have as much to gain from the deal as SEOmoz does.

“We believe that SEOmoz subscribers will benefit immensely from Matt and Tim’s expertise, which will improve how we build our products,” says Fishkin. “Tim is a Big Data junkie. He understands the enormous potential of both structured and unstructured data, as well as the challenges that come with harnessing and leveraging it across all segments of a business.”

“We know that Big Data matters to our users, and Tim’s vision will take us to the next level,” he continues. “Matt has worked in some of the toughest search marketing gigs, including The New York Times and at various Fortune 500 companies. Arguably, there is no tougher search marketing gig than publishing, where you live or die by clicks, and the competition grows daily. With this background, Matt knows what it takes to drive successful search marketing. His brain and willpower are going to help evolve SEOmoz’s product roadmap to meet the needs of our ever-growing user base.”

Exact terms of the deal were not disclosed, but the price was somewhere in the low seven-figure area.

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